CBC - Bring Home the Stanley Cup '07

client: CBC Sports

launched: 28 February 2007

type: UGC whitelabel

CBC's Hockey Night in Canada approached Filemobile to create a contest microsite that would engage its viewers, having them contribute video describing their hockey shrines. The Mediafactory platform allowed CBC to provide galleries, voting and best-of lists.

Implemented by: 70Mainstreet Inc.